Clayton Makepeace – Double Your Profits Copywriting Course

Double Your Profits Copywriting Course

177 Sure-Fire Ways to Attract Swarms of New, Paying Customers And MULTIPLY Your Sales and Profits – Starting TODAY!

These secrets have helped my clients attract more than
3 million new customers and rake in more than $1 BILLION in direct mail and Internet sales … Now, it’s YOUR turn to put them to work!

Proven Business-Building Strategies GUARANTEED To Make Your Profits EXPLODE!

No doubt about it: DOUBLE YOUR PROFITS in 12 MONTHS OR LESS is absolutely, positively, a must-read for YOU if you’re a business owner, entrepreneur or marketing pro looking for a way to light a fire under your promotions — and take your response, revenues and profits through the roof!

It doesn’t really matter what kind of business you’re growing. It may be a local dry cleaning establishment, a restaurant, or an automobile dealership …

It could be a real estate business, a consulting company, a practice for a doctor, lawyer, accountant or other professional … a publishing company … a B2B enterprise … or even a charitable organization.

To explode the size of your business, your sales, and your profits, all you have to do is:

1) Attract more customers and …

2) Sell more things to those customers!

And the simple truth is, DOUBLE YOUR PROFITS in 12 MONTHS OR LESS is by far the quickest, most effective way I know to do just that!

Here’s just a sampling of the practical, nitty-gritty tips, tricks, and tactics you’ll discover in this amazing 234-page volume …

• Is Yours a Smart Company? Or a DUMB One? Make this one simple change in how you think about your company, and you’ll multiply your profits in record time! … Page 11
• 5 Simple Steps That TRIPLE Sales Almost Overnight: Plus 9 surprising secrets that will bring you tens of thousands more customers and millions more dollars in profit every year from now on! … Page 17
• How To Sell MORE To Every Customer You Have: How combining my “vertical” and “horizontal” marketing techniques will have customers lined up begging you to take their money … Page 25
• Direct Response ‘Rithmatic: 19 Numbers Every Direct Response Marketer and Copywriter MUST KNOW! … Page 33
• How I Make My Clients Richer: 8 ways business owners, marketing execs and copywriters can produce bigger winners, more often! … Page 5
• How To Get MORE Than Your Money’s Worth From Direct Response Experts You Hire: How to turn copywriters and other outsiders into a goldmine for your company … Page 55
• Boost Your Internet Sales 1,000% In 90 Days or LESS: 3 “Waking Nightmares” stalking Internet marketers now … the one missing ingredient that can easily multiply the response to most Web promotions today … And MORE! … Page 63
• How I Bagged $5 Million in Internet Sales in 5 Short Weeks: Secrets of maximum internet marketing: 5 easy steps to multiplying sales and profits in every promotion … Page 75
• Your 4 Most Savage Productivity-Killers – And How to Beat Each One: 4 mental tricks that will ramp up your productivity … help you explode through creative logjams … and get bigger winners, more often! … Page 83
• Your #1 Obstacle to Turning Dreams Into Reality – And How to Kick Its Fanny! The real reason why you’re not as rich or successful as you want to be – and the secret that unlocks the door to living your dreams … Page 95
• Grab Your Prospect By The Eyeballs! Three powerful ways to write a killer headline for your ad … Four easy ways to supercharge any head … A six-question “Litmus Test” for headlines you’re working on now … Plus 30 GREAT headline idea-starters! … Page 103
• How To Create a Killer Ad: 21 tips, tricks and tactics: key lessons learned from 34 years in the direct response trenches! … Page 113
• The Simple Secret That Turns Good Sales Copy Into Great Copy! Plus, it turns great copy into a WINDFALL for direct response marketers and copywriters! … Page 131
• TURBOCHARGE Your Ads! How business owners and marketing execs can make good sales copy great … And how “B” copywriters can become “A” writers in 4 easy lessons! PLUS, the 5 preliminary sales you must make before the final sale is made … Page 141
• 15 More Ways To Create Bigger Winners, More Often: Secrets for breaking through in challenging markets … Page 157
• Direct Response Graphic Design 101: The 3 types of graphic designers – and the ONLY one you ever want to hire … 4 secrets for generating maximum attention-getting power … 10 design strategies for getting your promotions READ and responded to … and more! … Page 175
• Scary LEGAL Issues You NEED to Know About: 3 Golden Rules for avoiding most legal nightmares … 4 MORE secrets for KEEPING the millions you’re going to make as a savvy business owner … and MORE! … Page 187
• Answers to Your Most Pressing Questions About Getting Bigger Winners! How to become a better marketer … Writing for the Internet vs. direct mail … What to do when you have no testimonials … 5 sure-fire ways to get your envelopes opened … Long copy or short copy — what’s best? … And more … Page 203
• And much, MUCH MORE!

Claim 3 MORE Great Business Building Guides – A $227 Value, FREE!

And to sweeten the pot — and to make this generous offer even MORE impossible to refuse, I’m throwing in three MORE of my most powerful business-building guides — FREE!

1. You get AD WRITER’S ARSENAL– a $79 Value, FREE! gives you 48 Super Weapons that explode through your prospects’ defenses by speaking directly to his most powerful emotions.

And shows you how to use the astonishing power of Dominant Emotion copy to rocket your response!

You’ll discover…

• How to multiply the selling power of your ads by targeting your prospects’ 29 most powerful emotions…

• 6 major objectives to instantly connect with your prospects’ DOMINANT EMOTIONS in your headline and lead copy to drive readership and response through the roof…

• 8 ways to spot powerful dominant emotions your prospects already have that could skyrocket your response rates…

• Simple 5-step exercise to connect your products’ benefits with your prospects’ most powerful response-boosting emotions, exploding your response…

• And MORE!

Plus, for even MORE insights on creating ads that sell, you get the eye-opening interview I did with Daniel Levis for his amazing volume, Masters of Copywriting.

You’ll discover …

• How to multiply the selling power of your ads by targeting your prospects’ 29 most powerful emotions …

• 8 preliminary sales every ad must make — and how to make each one …

• 6 quick, easy ways to use the power of Dominant Emotion copy in headlines that drive readership and response through the roof …

• 8 ways to spot powerful dominant emotions your prospects already have that will skyrocket your response rates …

• Simple yet powerful 5-step exercise to tie each product benefit to the emotions that make it nearly impossible for readers NOT to order …

• Plus, Much More!

2. You get BEAT THE BLANK PAGE BLUES – a $49 value, FREE! In this little gem, I give you three fantastic starter outlines for every kind of copy you’ll ever write!

With this handy guide at your side, you’re guaranteed to write better ads faster and get bigger winners, more often!

• You get a short outline that works great for e-mail blasts, small print ads, TV and radio spots, short sales letters, and postcards.

• You get a medium-length outline for larger ads, Internet landing pages, and longer direct mail promotion pieces.

• And, you get a long copy outline for everything else — up to 32-page tabloids and 64-page bookalogs!

3. You get 37 PROVEN WAYS TO GET BIGGER WINNERS, MORE OFTEN – a $99 value – FREE! A few days ago, I spent an hour on the telephone with 100 direct response copywriters, and YOU NEED TO HEAR WHAT HAPPENED!

In those 60 action-packed minutes, I gave them 37 proven secrets for producing ads that turn prospects into customers and each customer into a gold mine for direct response marketers:

Just a sampling …

• How to select promotional themes for peak response: How to select major themes that connect instantly with readers — and get your sales copy READ!

• Rate your headline: The answers to these 11 questions tell you instantly just how powerful your headline really is!

• Opening copy that sings: How to compel prospects to read every word of your promotion — and order NOW!

• The #1 blunder that even “A” list writers make: How doing your job too well can damage response and turn a winning effort into a sorry loser.

• How to make your guarantee sell like crazy: The secret to writing guarantee copy that does more than relieve the prospect’s risk — it compels them to order IMMEDIATELY!

• Closing copy that prospects can’t say “no” to: Use this simple secret when asking for the sale and you’ll turn tire-kickers into buyers in the twinkling of an eye!

• How to navigate the response device minefield: 5 easy ways to create an order form that almost mails itself!

• And much, MUCH MORE!